Chandigarh, In a bid to persuade people to follow the 21-day nationwide lockdown to break the transmission chain of coronavirus in Punjab, the state police has come up with a unique idea of reaching out to the people to stay indoors.
The state police is now using youth-centric platforms like Tik Tok, Sharechat, Facebook and Twitter to spread the message and collect feedback.
According to Punjab Police officials, it was Police Chief Dinkar Gupta, who took the lead and launched a video appealing to people to share creative ideas to reach out to more people so that the purpose of imposing curfew is met and people stay home and not face trouble in getting essential items.
The state police also made a debut on Tik Tok and Sharechat where it shared information on corona in an entertaining way.
Videos on these youth-centric sites got more than 2 lakh views in less than 24 hours as it helped people in sharing their feedback in the form of ideas, besides, airing their grievances.
Among many of these videos ‘Deepu di Biryani’ animation remains the top trend. This creative video spreads the message of staying at home during the lockdown.
The video shared by the Punjab Police shows how ‘Deepu’ became a Biryani specialist watching videos on YouTube in relatively free time during the lockdown. ‘Deepu’ can now show off his culinary skills.
Prime Minister Narendra Modi in his second special address to the nation on Tuesday had announced a 21-day nationwide lockdown to combat the spread of Covid-19 in India.
